Some not-for-profit organisations gain from the increased efficiencies that CRM affords them, but many are still unaware of what it is and how it helps. So, recently we hosted a morning tea to chat about the benefits of integrating a Customer Relationship Management (CRM) system with folks from the NFP sector.
Everyone has a Facebook page for their business right? But do you have a Google+ page?
Google has changed its search engine optimisation (SEO) to include SMO (social media optimisation) and then allocated the biggest amount of points to Google+. Maybe this is what has caused it to become the second-largest social networking site in the world; it surpassed Twitter in January of this year with active users clocking in at 359 million. So now is definitely the right time to get your business on Google+.
Facebook Graph Search is designed to give answers to natural language queries rather than a list of links. Here’s some basic tips to make sure your business page will be found when users start using this new search feature.
These days the list of social media platforms is seemingly endless and it is important to select which platforms will work with your brand strategy and how to use them correctly.