A First Aid Kit for Mental Health

Brain Ambulance – Mental Health Response Box
Brain Ambulance delivers mental health first aid (MHFA) training for workplaces.
Understanding that it’s not always possible to have someone available in the workplace who is trained in MHFA, Brain Ambulance came up with the idea of creating a toolbox that workers could access at all times.
Brain Ambulance had all the words for the toolbox and although they had an inkling of what the box might look like, they needed help to bring it to life.
Outcomes
The glossy cardboard box, containing five coded folders, is designed to be robust and aid quick, easy access.
The bold colours and icons, infographics and diagrammatic layout with large text are purposefully designed so information can be found and absorbed easily. Each folder identifies: Signals, Helping Yourself, Helping Others, Crisis, Next Steps; and contains practical elements, e.g. information booklet, a pad of tear-off action or work sheets and a pocket for the workplace to insert their Employee Assistance Program (EAP) flyer.
A consciously accessible resource.

"We approached Media on Mars because we knew about their work with the Mental Health Commission and felt they would understand us quickly.
They brought our ideas to physical reality and also made the box even more practical than we had envisaged. Their designer’s uncompromising pursuit of quality meant that the final product was delivered to an exceptional standard and within the timeframe. We are delighted and have received excellent feedback."
Deb Reveley, CEO, Brain Ambulance
Scoping before starting to design was a really important part of achieving success.
Listening closely to the team, conducting industry research and interviewing the people likely to use the box in the workplace was the first stage. Later, testing plans and prototypes throughout the design process would ensure success. Our team involved the input of our professional printers, die-cutters and paper engineers so the final product fitted together neatly, to the millimetre.